5 Professional Skills You Need To Master In 2021 For Professional Growth

Posted on by

Knowing how to grow in your professional life might seem daunting. Not many people know that all the tools they need to do this are already in their possession. Each person has the potential to succeed professionally, but only a few do. Make 2021 your year for professional growth by mastering our top 5 skills listed below.

  1. Motivation

The simplest, yet most effective skill you need to develop is self-motivation. When you’re motivated, you show up and do your work. Motivation can initiate, guide, and help you maintain goals. To be motivated in your profession, you need to have a personal drive to achieve work-related goals. Staying committed to this desire, being ready to act upon it, and being optimistic that you will reach it even when some rocks are thrown in your road, is the key factors to staying motivated.

  1. Flexibility

When you’re flexible, you’re valuable. No matter where you are professionally, challenges and obstacles are bound to show up on your doorstep. Even when your career is rigid, unpredictable events can come knocking any day. You should always be able to adapt and adjust easily without compromising the quality of your work if professional growth is what you’re looking to achieve.

  1. Initiative

Don’t ever sit around during work hours doing nothing. When you have nothing to do, find something to do! Being proactive and taking initiative will have a great impact on your professional growth. When it comes to your career, taking initiative can mean more than asking for extra work. Doing more than what is expected from you and identifying future problems and working on solving them is a great step in the right direction, but you can also grow this skill by working on your career plan, your confidence, requesting feedback on work already done or sharing ideas for improvement.

  1. Time Management

One of the best skills to develop is time-management. Successful careers require effective management. Knowing how to prioritize tasks and meet deadlines can push you further than you might think. Effective time-management also includes setting time aside for breaks. Relaxing every now and then will give you a much needed-boost and prevent you from getting stressed out which will be detrimental to your growth.

  1. Leadership

Never make the mistake of thinking that leadership skills should be reserved for senior-ranking professionals. Leadership includes the ability to inspire others and everyone should be able to do this if their end-goal is success. Whether you have leadership in the form of patience, empathy, and being a good listener or are able to take risks and make decisions, developing the skill unique to you can improve your professional growth drastically.

Expanding your skillset can never backfire. Whether you use these skills for professional growth or in your personal life, being able to adjust, show leadership in asking situations, stay motivated and take initiative all while making the best use of what time you have, is what will make you stand out amongst the rest.

The 5 Biggest Challenges Faced by Entrepreneurs Today

Posted on by

 

The world continually challenges us to be our best possible selves, but how can entrepreneurs best ensure that they are prepared for these challenges?

From company conduct to company communication and the impact imposed by COVID-19, we will discuss the best responses for entrepreneurs to take.

Keep reading for 2 more challenges that entrepreneurs must consider in their future plans as well.

Company Communication

The COVID-19 pandemic has revolutionised the way that we work. We have begun to take to our desks at home to get the job done, and this has severely impacted the ability of your company to communicate with each other. As workers are no longer in a concentrated area in their offices, entrepreneurs are becoming increasingly worried as to how best to meet company targets.

A great way to boost communication methods is through the use of video streaming services such as Zoom. This allows the concentration of your team into one area once again, and assuming no technical difficulties, allows the re-establishment of clear communication.

Company Conduct

Consumers are becoming increasingly interested in a company’s position on social issues, and this is a crucial challenge to entrepreneurship. If you are unable to understand what your consumers want, it might be difficult for your company to appear reliable.

As an entrepreneur, by gauging an understanding of consumer wants in your approaches to things, you may be able to implement more environmentally friendly initiatives, for example, showing consumers that you are a company that cares about the wider issues and not just about business.

Company Competitiveness

As an entrepreneur, you will always be competing against the next best person, but COVID-19 has severely changed the way that we do business. It is not worth targeting your marketing strategies to things that people are only going to see if they enter your stores, as online purchasing has skyrocketed.

For this reason, it is crucial that you develop your social media presence and begin creating a presence on there that your consumers can interact with, allowing you to remain more competitive in a much more difficult world.

Company Health

Whilst doing business is the primary goal of any entrepreneur, considering that your workers, and yourself, need to take care at such a critical time is also crucial to productivity and overall happiness. This is because it can actually damage internal relations if people are dissatisfied, making this a top priority matter.

Taking frequent breaks is a great way to look after yourself, and understanding that some workers may be more affected than others shows your willingness as an entrepreneur to be considerate and caring of your workforce.

Company Finances

Finally, money may be tight at the moment due to the impositions of the pandemic, and it is important to realise that asking for help is necessary at this time.

If you have loans, speak to your bank about potential extensions, and tap into your network to see if they are willing to support you in any way possible.

5 Reasons Why the Right Location Can Make or Break Your Business

Posted on by

When planning to start a new business, one of the first things to consider is where to launch it. Location, after all, is one of ‘The 5 Critical Elements to Make Your Business a Smashing Success’ — and for good reason. It can very well spell the difference between success or failure, and here are five considerations to show you why:

Access to the Right Talent

The geographic location of any company is important in attracting and retaining the right workforce for your business. For instance, it was a driving factor for Jeff Bezos to locate his second Amazon headquarters in Northern Virginia. The region was revealed to have the largest concentration of STEM (science, technology, engineering, math) workers in the country, and ranked as the top state for education, alongside Massachusetts. So, when deciding on your own business location, do some research on the current and future trends in the employment landscape in the area, and see how it can benefit your specific industry.

Business Requirements and Regulations

In choosing a business location, you’ll have to compare different state requirements and regulations, and determine which one would be the most favorable for your business. For instance, states like New Mexico, Delaware, and Wyoming don’t require new LLCs to submit the names of their members upon registration, which means they can be very good choices for those who want a little more privacy. Other states, meanwhile, can have extra requirements when registering. Case in point: The New York LLC publication requirement means that new businesses must publish a copy of their articles of organization in two separate newspapers within 120 days of registering. Although very much doable, it’s an extra cost that entrepreneurs must account for in the early days.

In terms of tax laws, Wyoming and South Dakota are the most tax-friendly states for businesses, as they have no individual income tax, corporate income tax, and gross receipts tax. Meanwhile, New Jersey is the worst state in terms of taxes, with the highest individual income tax rate in the country, along with high corporate, sales, and property taxes.

Cost of Living and Doing Business

A huge factor in choosing the right business location is its affordability. Real estate costs are the second largest expense for businesses, right after labor costs. Cities like New York and San Francisco are known for their expensive rent and food, so many entrepreneurs avoid settling down there if they can. Speaking to the Council for Community and Economic Research’s Cost of Living Index can help determine the most affordable states in terms of essential needs and real estate costs. For example, among the least expensive states in terms of housing, utilities, groceries, transportation, and healthcare are Arkansas and Texas.

Brand Visibility

Location can also influence the ability of a business to market itself and what competition it may face. For example, choosing a business address in Manhattan can change the perception of your business, as you’ll be able to tie your brand with the financial success and high growth commonly associated with the area. However, other key considerations like affordability and tax laws must be considered, too. So, it’s up to you and your financial plan to weigh up which factor will favor your business more.

Access to the Right Suppliers

Depending on the nature of your business, access to the best suppliers in terms of price and quality is another factor to consider when choosing the right location. Speed of delivery can have a huge impact on the productivity of your operations. This is why even though real estate and cost of living can be cheaper in smaller towns or cities, not every business is lining up to start operations there. The closer you are to the right suppliers, the faster your products and services can reach your intended markets — and the better it will be overall for you.

All in all, choosing the right location for your business depends on finding the right balance among these five factors. If some of them are conflicting, decide on which ones are more important to you and your business, and which disadvantages you can live with.

5 Marketing Strategies to Fuel Your Business Growth

Posted on by

Not all people who want to enter the world of business possess a booming marketing skill. This brings fear to a small business owner who finds it difficult to start with just a small capital. However, there are several ways you can learn to acquire this certain skill to make an incredible income. Most entrepreneurs experience the same feeling you have when they started their business so don’t be scared – you can be successful, too.

Highlight the benefits of your products or services

You do not have to compare your products to the competitors just to emphasize the values which make them different. Learn how to match the price based on the quality and value of your offers. In every feature of your product, associate it with its benefit. Most consumers value their money by purchasing goods that are useful and beneficial to them. Always remember the difference between buying a product because they need it or they want it.

Profile your potential customer

Base your offer on their gender, age, living status, household activities, and many other preferences so you know how to position your product or service. You may feel dismayed every time a customer ignores your direct offer due to their personal reasons. To gain their attention, ask few things which may let them express what they need so you can discover the ideal product they want. Listen to them and analyze the things they need.

Use many types of marketing platform through the powerful influence of the internet

Nowadays, social media has influenced its large number of users. In this way, your products can reach the awareness of millions of people which is the primary advantage provided by the internet. In addition, creating compelling content for your website can also attract more customers. Other forms of marketing strategy are crowdsourcing, affiliate marketing, and video marketing. Through your creativity and proper use of these tools, you can boost your sales in a short span of time.

Let customers provide their feedback or suggestions

The impression of customers is very important to help you produce a product that is efficient and valuable to many users. Use their feedback to help you meet their needs and resolve underlying issues before you spend a lot in producing products that you think will still be useful for them.

Track every single money you spent on your marketing campaign

This is very important because this will allow you to compare which of those marketing channels you use is more effective. The records will also help you analyze the resolutions you can do to improve your techniques. You can pinpoint the areas of your product which customers need and which ones needs improvement or changes. Through this guide, you can prevent the waste of money focusing on something that is not effective.

Meet The Man Behind The Cover Of The February 2021 Issue Of MoneyCentral Magazine: Ryan Evans

Posted on by

Ryan Evans is a serial entrepreneur, philanthropist, public speaker, and family man. In the early 2010s, as his first entrepreneurial venture, Ryan founded a technology company that he grew to multiple locations, employing dozens of people. After a successful executive transition there, he was appointed as the Global Operations Director for a billion-dollar multinational corporation where his focus and passion were on strategic planning, global growth, and training. He was successful in growing that business to more than three million global affiliates before leaving to start his next venture.

In 2017, Ryan founded Elamant International and successfully launched the company in more than two dozen countries, spanning five continents, including massive action throughout Africa and Asia. Today, Elamant is stronger than ever with revenues of more than $200 million and growing.

Ryan has been featured in multiple publications as well as online resources, video channels, blogs, and forums. He has spoken in person and virtually to millions of people around the world. Ryan has been married for 17 years and is a devoted father to four amazing kids. MoneyCentral magazine recently caught up with Ryan and here’s what went down:

Could you please tell our readers a brief background about yourself and how you started your business?

My beginnings actually typify the American Dream. I grew up in the Midwest and always envisioned accomplishing great things. However, like so many others, I didn’t know how those dreams would become reality. I got my first taste of entrepreneurship while owning a local software company. Although I was featured in regional publications for my work, I knew I had the capacity to do more.

My big break came when I was Marketing Director for an international company and was instrumental in taking it to unprecedented heights. I realized then; I could do even more. The company I currently own, Elamant is drastically different from the other ventures. However, the experience I gained over the years prepared me for this moment.

When did your entrepreneurial flair first reveal itself?

I’ve been very blessed to travel the world during my time in Asia, I developed the skill set of connecting with people from different cultures and backgrounds. Succeeding as an entrepreneur is all about finding ways to build and maintain relationships. When I discovered my ability to connect with people from all walks of life, that’s when I began leveraging more effectively.

How did your life look before being an entrepreneur?

Boring with a capital “B”. Ask a lion what life looks like in a cage or a tiger what life looks like not being able to hunt. Entrepreneurs have a spirit that must be unleashed, and we’ll never be satisfied with any other life.

As an entrepreneur, what is it that motivates and drives you?

Helping others reach their full potential. Freedom means different things to different people and for me, it means living to your capacity. Anything less is bondage. I’m motivated by the thrill and challenge of showing people they can even when they think they can’t.

In one word, describe your life as an entrepreneur and explain why.

Unpredictable. Every day is different. Every challenge is unique. You wake up with a plan and have to be adaptable enough to change those plans quickly because you don’t always know what a day will bring. That’s what makes the journey so exciting for me.

What were your top three motivations for starting your business?

Making a difference, blazing a new trail, and leaving a legacy. Business is all about those three things. I want people’s lives to change as a result of them connecting with our business. I also want to do things that have never been done before; either by bringing an existing product to a new market or a new product to the masses. I also believe business is most successful when it achieves longevity. I want my great grandchildren’s children to benefit from the work I’ve done.

What do you put your success down to?

Perseverance. No matter what, I won’t give up on my dreams. Our company logo is an elephant. Our motto is we are unstoppable. Elephants are not fast animals, but they travel great distances because they persevere. They live longer than most creatures in the wild and they have no rival. That’s the pattern for me!

What would you say are the key elements for starting and running a successful business?

First is great partnerships. You never have to “do it all” when you have great partners. Next, is great products. Customers appreciate something that works even better than expected. They want value for their hard-earned money. When you have a great product, it builds loyalty and consumer confidence. Lastly, is a great passion. If you don’t like or believe in what you do, it will soon show. By having passion, you’ll always feel like your vocation is a vacation.

What are the three biggest challenges you have faced growing the business and how did you overcome them?

Maintaining focus is the most significant challenge any entrepreneur faces. It’s hard to have a one-track mind when you wear multiple hats. For me, I’ve overcome this challenge by delegation. I work to shift the workload to qualified members of the team in order to keep my mind on the main thing as much as possible.

Does the loneliness of the entrepreneur really exist?

Yes. There are times when it seems that no one “gets it” the way I do. Therefore, I find myself working in the late hours of the night or early mornings to be true to my vision. It’s great to have a strong support system. However, the saying is true: it’s lonely at the top.

As you grew the business, what have been some of the most important leadership lessons you have learned?

People need leaders. When you realize that one sentence, it will change everything. Leadership is not just something you do, it’s something you MUST do. Imagine where countries would be without presidents or where a basketball team would be without a coach. Leadership is a responsibility. Once you embrace the role of leader, it’s a lifetime responsibility.

What do you hope to see happen in the near future for small businesses all over the world?

Reliable training. College will never be able to prepare the entrepreneur for running a business. Therefore, small business owners need proven resources they can access from their mobile devices to equip them for the demands of being their own bosses. Ironically, we’ve got just the tools to help them. Stay tuned!

The Top 5 Challenges For Entrepreneurs During COVID-19

Posted on by

The world continually challenges us to be our best possible selves, but how can entrepreneurs best ensure that they are prepared for these challenges?

From company conduct to company communication and the impact imposed by COVID-19, we will discuss the best responses for entrepreneurs to take.

Keep reading for 2 more challenges that entrepreneurs must consider in their future plans as well.

Company Communication

The COVID-19 pandemic has revolutionised the way that we work. We have begun to take to our desks at home to get the job done, and this has severely impacted the ability of your company to communicate with each other. As workers are no longer in a concentrated area in their offices, entrepreneurs are becoming increasingly worried as to how best to meet company targets.

A great way to boost communication methods is through the use of video streaming services such as Zoom. This allows the concentration of your team into one area once again, and assuming no technical difficulties, allows the re-establishment of clear communication.

Company Conduct

Consumers are becoming increasingly interested in a company’s position on social issues, and this is a crucial challenge to entrepreneurship. If you are unable to understand what your consumers want, it might be difficult for your company to appear reliable.

As an entrepreneur, by gauging an understanding of consumer wants in your approaches to things, you may be able to implement more environmentally friendly initiatives, for example, showing consumers that you are a company that cares about the wider issues and not just about business.

Company Competitiveness-

As an entrepreneur, you will always be competing against the next best person, but COVID-19 has severely changed the way that we do business. It is not worth targeting your marketing strategies to things that people are only going to see if they enter your stores, as online purchasing has skyrocketed.

For this reason, it is crucial that you develop your social media presence and begin creating a presence on there that your consumers can interact with, allowing you to remain more competitive in a much more difficult world.

Company Health

Whilst doing business is the primary goal of any entrepreneur, considering that your workers, and yourself, need to take care at such a critical time is also crucial to productivity and overall happiness. This is because it can actually damage internal relations if people are dissatisfied, making this a top priority matter.

Taking frequent breaks is a great way to look after yourself, and understanding that some workers may be more affected than others shows your willingness as an entrepreneur to be considerate and caring of your workforce.

Company Finances

Finally, money may be tight at the moment due to the impositions of the pandemic, and it is important to realise that asking for help is necessary at this time.

If you have loans, speak to your bank about potential extensions, and tap into your network to see if they are willing to support you in any way possible.

5 Effective Sales Strategies And Tactics to Close Deals Faster

Posted on by

In a world where generation after generation we have been raised to obtain a good-paying job to support the family, a man’s personal pursuit for happiness had to be put on the back burner. Today, things are so much more different than anyone could have imagined. With the advancements in technology and the World Wide Web, societies began to morph, and new ideas paved the way for new opportunities. Entrepreneurs began emerging with the tools now available for them to research, communicate, and market their ideas.

Now you have the chance to be your own boss and actually have a shot at turning what you love to do into a paying job. However, your success can’t be achieved alone. Rome wasn’t built in a day, and it definitely wasn’t built by one man. No matter what your new business endeavor is, you may at some point need to deal with investors, business partners, clients, and consumers. You depend on these entities to support your endeavor, but you have to win them over first. In business terms, you have to “close the deal” and come to an agreement on something.

Clients agree to pay a specific price for a service or product you agree to provide.

Investors agree to fund an idea that you agree to pursue.

It might be harder to close the deal with one person over another, but the one thing that they all have in common is the fact that they are just humans, like you. One thing to remember is that if you can capture someone’s attention in a positive way, they are more likely to want to back up your idea. This brings us to the first way to seal the deal with your investor or client.

Believe in Yourself

Investors especially look for someone who can convince them that the idea is worthy and a solution. If you have a great idea but lack confidence in your execution for bringing your idea to life, you’ll quickly lose their interest. Your goal is to convince your investors that you believe wholeheartedly in your pursuit. Your enthusiasm and energy play a big role in how you can convey this.

Most of the decisions that we make as individuals are based on some level of personal preference. The next four ways that can help you close a deal related to capturing the attention of investors and clients by appealing to their senses and emotions

Visual Appeal

What we see affects how we think and feel. A presentation can highly benefit from visual stimuli, such as blueprints, logos, graphs, or sketches. Whatever it may be, giving your audience something to look at will keep their mind on the concept of your idea. There is even proof that specific colors can enhance our mood, thus affecting our decisions.

Verbal Appeal

An art form in itself, being able to eloquently communicate through language to your audience is a quality that will surely impress anyone. It’s a common human characteristic that we judge others based on the way they word things and their tone of voice. Also, don’t try to overpower a conversation. Always ask for feedback or input from whomever it is that you are speaking to.

Emotional Appeal

We see it everywhere in advertisements on tv, in magazines, and on billboards. A situation is presented to you that makes you feel an emotion. This same concept can be brought into luring a client to your product or service. Be careful not to lean towards a sad or upsetting reason to try and convince your audience.

Logical Appeal

Facts and data talk. People like to see evidence of success or at least why you believe you will succeed. Doing your research on competition, consumer data, location, and product/service practicality are like science to the business mind. It looks like clear evidence to them as to why you believe you can succeed.

Each of these ways can stand out on its own if utilized in the right way to highlight your idea as an entrepreneur. Create your game plan and find an angle that you want to use to grab the attention of your audience. Typically, within the first ten minutes, an investor or client has already made a decision in their head on whether or not they want to close the deal with you. It’s not always about the final statement. The willingness for your audience to close a deal is a culmination of their entire experience with you.

5 Ways To Create An Irresistible Brand Using Storytelling

Posted on by

If you need to create an irresistible brand, storytelling is the way to go. Storytelling causes chemical changes in the brain that make the subject compelling to the reader and create a connection between the two. There are five features your story must-have for this to work.

The Brain Science Behind Storytelling

Our brains respond to storytelling because of the chemical processes in the brain.

Cortisol is released during tense or anxious moments. Oxycontin is the same chemical that is released when you look at puppies or babies. It promotes an emotional connection. Last, dopamine makes us feel good, hopeful, and optimistic.

A good storytelling pattern will start with empathy to create oxycontin and establish a connection with the reader. Then the writer will add tension or adversity to release cortisol. The last step is simply to solve the problem, and the brain will release dopamine.

A Means to Build Trust Between the Reader and The Brand

Besides processing the story, your brain also processes the emotions behind the story. Understanding other people’s feelings build empathy. Building empathy creates emotional connections, which, in turn, builds trust.

Establish a Connection with The Reader

It is critical to connect with your audience. If your demographic is the outdoor-loving crown, you need to resonate with outdoor values. It is especially helpful to design the brand as if the consumer is buying your story when they buy your product. This is the basis of every college swag product. When you wear something with a university name or logo, you declare yourself part of that university’s story and history.

The Struggles and Successes in the Brand’s History

Do not make the mistake of glossing over all the painful parts of your company’s history. Your story must not be all roses and lollipops. It is essential to include any adversity or conflict that your company faced. Last, do not forget to show how the situation was resolved.

Explain Why the Company Exists

Use the story to explain why your company exists, which must be a deeper reason than making money. Make this reason connect with the reader. Maybe you donate profits to after school programs or invest in saving the honeybees. Do you only buy organic ingredients or handmade African crafts? Are you working to improve the healthcare or customer service experience? Maybe you are supporting education by building a new platform to increase the effectiveness of online learning.

Describe What Your Brand Stands For

Finally, the last piece is to know what you stand for. You must have a robust definable mission that will resonate with your audience. Decide your brand’s values and how they line up with your target demographic’s values.

While writing a good back story may be difficult, this is one task you only have to do once. The return on investment for this will rebound year after year. Do not miss out on this must-do brand marketing strategy.

Meet The Man Behind The Cover Of The December 2020 Issue Of MoneyCentral Magazine: Rodney Foster

Posted on by

Rodney Foster is the CEO of a multimillion-dollar wine company known as “Edelheiss Wine” – he’s also a famous cast member of the hit TV show “Marrying Millions” which airs on The Lifetime Network.

The idea for Edelheiss Wine came about while he was on a vacation in St. Moritz, Switzerland after attending an event called Polo Snow Cup on Ice. Before he traveled to Switzerland, a colleague previously mentioned to him that he should try a certain wine in Switzerland that they typically serve warm like hot tea or coffee. The second day he was in Switzerland he eventually found a restaurant that serviced this type of wine – it was called a “Mulled Wine.” Rodney has never tasted warm wine before until his first visit to Switzerland so he wasn’t sure how he initially felt about it.

Mulled Wine didn’t really impress Rodney initially, but after the second and third time he tried it – that’s when something clicked. He fell in love with the wine and that’s when he started thinking of ways to bring Mulled Wine into the US soil. He also wanted to create mulled wine but using better ingredients as well as making a more organic version.

The next step was to create a name for this product. A contact Rodney met in Switzerland suggested the name “Edelheiss” – it was supposed to be a twist to the white flower that grows in the Alps of Switzerland and which is called “Edelweiss.” That same contact introduced Rodney to his brother in law who was very knowledgeable about wines. He met the brother in law via Facebook – they immediately clicked and that person eventually became Rodney’s business partner.

His new business partner sent Rodney a family recipe to recreate the wine according to his taste. After much experimentation, Rodney’s mother’s suggestion of adding some peach brandy to the mix took the wine to another level – it became a Fortified Wine which many people can enjoy at just room temperature in a wine glass but then you can also heat it up like a mulled wine and eve make Sangrias with it.

MoneyCentral magazine recently caught up with Rodney to discuss his journey and here’s what went down:

What are you currently doing to maintain/grow your business?

Due to the pandemic, Covid-19 protocols, and mandates, our team has developed various social media campaigns to heighten our online presence utilizing all platforms. We are participating in virtual wine events, zoom interviews for Edelheiss Wine, sponsoring celebrity’s events on zoom, and promoting the brand on Lifetime’s Marrying Millions television series. We also executed a relaunch, rebranding our entire product line ( Signature Red, Sparling, White, Sparkling Rose’ and Riesling) and our website, www.edelheisswine.com.

What social media platforms do you usually use to increase your brand’s awareness?

We use Instagram, Facebook, Twitter, we are about to start using Tik Tok, and Snapchat. One of the main ways we increase brand awareness is by word of mouth.

What is your experience with paid advertising, like PPC or sponsored content campaigns? Does it work?

Our experience with paid advertising has been a pleasant one. Paid advertising has brought awareness to the brand. It works perfectly for our current and potential clientele.

What is your main tactic when it comes to making more people aware of your brand?

Our tactical approach to ensuring brand awareness of Edelheiss Wine is engaging with customers on social media, in-store tastings, hosting virtual tastings, and other intimate experiences. We are always exploring ideas to promote the brand. We stand out because we have immersed ourselves into mainstream media, maintaining a high-quality product, and remaining culturally-driven.

What form of marketing has worked well for your business throughout the years?

Marketing that worked for Edelheiss throughout the years is again social media, publications, t-shirts, hoodies, and simply educating people about wine and about the Edelheiss brand, specifically.

What is the toughest decision you had to make in the last few months?

The toughest decision I had to make within the last year was deciding to buy my business partner out of Edelheiss Wine. Our goals and drives were not the same. We no longer shared the same ideals and passion to drive the brand forward.

What money mistakes have you made along the way that others can learn from (or something you’d do differently)?

One of the money mistakes I made growing Edelheiss is not using FedEx, UPS, or any Air Freight to ship a large shipment of Edelheiss Wine. I mean not to ship 20 cases or more, it’s just too expensive.

What new business would you love to start?

Though I am in the process of starting my own Hemp Vodka and other infused beverages, expanding into food pairing opportunities with my current brand, I am also preparing to launch my production firm to produce my own documentaries/reality shows for television and also my own Luxury Lifestyle brand.

If you could go back in a time machine to the time when you were just getting started, what would you do differently?

If I could go back in time when I started Edelheiss Wine, I would just not listen to people who would make decisions when it comes to when I have to pay for services. A lot of decisions I made in the past were learning lessons and some failures, but that’s how you grow from those mistakes.

What is the best advice you have ever been given?

The best advice I was given was to do your own research. This allows us to be educated about our approaches and ventures, but also saves us so much time and money.

What advice would you give to a newbie Entrepreneur setting up their first business?

Do your research on what is it that you are going to do or create. If they are going to create a product look into where the funds will come from if you don’t have a pot of gold to pull funds from.

“This is an Advertisement Feature”

5 Ways to Manage Your Physical And Mental Well-Being During COVID-19

Posted on by

The world has certainly been turned upside down over the last couple of months. These unprecedented times have tested people and the impact of the pandemic will be seen for a long time. This has, however, given people a good opportunity to get to grips with their physical and mental wellness. If you are someone who exercises regularly then you will understand how important it is to a human being’s stability. Our emotional status is often very closely linked with our physical state.

Think about it, if you have a stressful day at work it is compounded by any physical ailment you may be experiencing. Stress is exponentially increased when we are out of balance with our bodies and the current situation has led to a lot of stress going around. We need to make sure that we are keeping tabs on our physical and mental well-being. This article will give you 5 tips for maintaining yourself during a pandemic and hopefully teach you to deal with stress a lot easier.

Here are 5 steps to get you going throughout the day:

Step 1: Wake up and make your bed.

Step 2: Eat a well-balanced breakfast.

Step 3: Take a moment to plan your day (without using your phone or technology).

Step 4: Pick a time to put on your exercise shoes and do it.

Step 5: Put on your shoes.

You do not have to be lifting weight or going for 2 hour runs every day. Simple exercises with simple movements can have a massive impact on your health and mental state. A good rule of thumb is that you should aim for half an hour of exercise every day. Regular exercise has proven to increase your brain’s ability to process serotonin and norepinephrine. These are the hormones in your brain that manage your ability to deal with stress. Simple exercise and getting the blood flowing can have a tremendous impact on your mood and stress levels. Another vital impact of exercise is that it will give you more energy. It may seem like a contradiction but the more energy you use, the more you actually have. If you spend all day on the couch your body will become accustomed to that lifestyle and you will find it harder and harder to get up and get going. During a pandemic, it is absolutely crucial that you keep your energy levels up because it is hard enough to deal with a lockdown in a normal state, doing it while feeling tired and lethargic is much harder. Give yourself the boost you need by training your body and your mind.

Maintaining a healthy mindset is so important at this time. Everyone is dealing with the pandemic in different ways and you will find that those who are able to cope with the hardships are probably those people who have regular exercise routines. Taking care of your body creates a positive atmosphere and you will find that your mental state improves with each day that you spend on the go. You do not have to become a world-class athlete; you just need to get your body moving. Even a simple walk around the block can have massive effects on your well-being.